Companies performance management: the role of operational flexibility

The article summarizes the arguments on minimizing uncertainty level caused by numerous unforeseen circumstances due to using operational flexibility increase companies' efficiency (example of small and medium enterprises in pharmaceutical sector Iran). research aims at investigating relationship between a company's performance examine impact environmental these relationships. This study was conducted as quantitative. deductive method synergy systematization scientific background problem empirical proof formulated hypotheses became methodological tool. provides evidence economic-mathematical model based data from medium-sized Iranian companies. are follows: 1) has positive effect productivity Iran, represented companies; 2) determines companies Iran. constructed authors allowed measuring variables regression analysis moderation (Hayes model). total number included sample is 113. In turn, 228 managers took part surveys (Iran example). results showed that mix indicator practically no efficiency, volume product development indicators generally have sector. On other hand, does not help reduce Iran's economy. could be useful for planning enterprises' activities context improving their performance.